Katherine A. Surprenant

Katherine is a strategic, business-savvy attorney with expertise in complex commercial agreements, digital marketing, licensing, media content rights, technology transactions, regulatory compliance, and data privacy (CIPP/US-certified).  She has represented media and marketing companies in all aspects of content and brand acquisitions and licensing, custom publishing arrangements, celebrity partnerships, cross-platform advertising and marketing initiatives, and advertising technology relationships.  She has extensive experience in brand, content and product licensing, video production and distribution arrangements, talent and influencer agreements, live event production, analytics agreements, customer relationship management programs and Web site development agreements.

Katherine counsels on compliance matters regarding native advertising, social media, mobile marketing and promotions, as well as traditional media law issues, including libel, rights of privacy and publicity, copyright, and trademark.  She has taught Internet and Publishing Law, co-chaired the Internet Law Committee of the Media Law Resource Center, chaired the New Media section of the Association of Magazine Media, Legal Affairs Committee, and has spoken frequently on digital media, advertising, promotions, and right of publicity issues.

Prior to joining Prince Lobel, Katherine was General Counsel, National Media & Marketing, for Meredith Corporation, supervising the legal work for numerous magazine titles and digital brands, including Martha Stewart Living, Parents, Rachael Ray Every Day, and Shape, and providing legal support for MXM, a content-led marketing agency.  Previously, she was the Deputy General Counsel for Gruner + Jahr Publishing, and she started her career in the Trade Practices and Regulatory Law group at Weil, Gotshal & Manges.  After graduating from law school, Katherine clerked for the Hon. R. Lanier Anderson, III, on the Eleventh Circuit Court of Appeals.

  • Cornell Law School, J.D. Editor, Cornell Law Review
  • Stanford University, B.A. Honors in Pre-Medical Studies/Humanities
  • New York
  • International Association of Privacy Professionals (IAPP)
  • Media Law Resource Center (MLRC)
  • Interactive Advertising Bureau (IAB), Legal Affairs Council, 2014-2018
  • New York State Bar Association, Committee on Media Law, 2000-2016

 

  • NYU School of Professional Studies, Center of Publishing, Digital & Print Media. Adjunct Professor, Internet and Publishing Law, Fall 2013, 2014, 2017

 

Online Behavioral Concerns and Industry Self-Regulation, Practically Pocket-Sized Guide to Internet Law, Internet Law Committee, Defense Counsel Section, © 2012 Media Law Resource Center

“Digital Media Breakout,” 2018 Media Law Conference, sponsored by the Media Law Resource Center, September 2018 (facilitator)

“Hot Issues in Advertising and Promotions,” American Bar Association Forum on Communications, February 2018 (facilitator)

“Right of Publicity,” Creeping Commercial Speech and the First Amendment, presented by the Abrams Institute for Freedom of Expression, Yale Law School, June 2017 (panelist)

“Digital Media Breakout,” 2016 Media Law Conference, sponsored by the Media Law Resource Center, September 2016 (facilitator)

“In House Meeting: Native Advertising,” sponsored by the Media Law Resource Center, December 2014 (session leader)

“Hot Issues in Advertising and Promotions,” American Bar Association Forum on Communications, February 2014 (facilitator)

  • Judicial clerk to the Hon. R. Lanier Anderson, III, Eleventh Circuit Court of Appeals

Katherine A. Surprenant

Of Counsel

Phone: 617-456-8094

Email: ksurprenant@princelobel.com